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Keeping teenagers alive on the job: Provincial ad campaign emphasizes workplace safety
Nov 1, 2008

EDMONTON – For 16-year-old Mitchell Tanner, last summer’s full-time gig at Rona was the real deal. “Mitchie had had jobs before, but this was his first actual job,’” said Marjorie […]

Alberta students taking workplace safety ads to heart
Oct 31, 2008

Jason Reid covered his face as he heard the bone cracking and saw the leg breaking at the ankle. The worker-safety video may be a dramatization, but it was based […]

Oct 2008: New government safety ads fall flat; Unions and coops; National boycott of Petro-Canada
Oct 31, 2008

New Government Safety Ads Fall Flat New, gory health and safety ads from the Alberta government aimed at young workers strike the wrong chord with workers. The new, web-only, ads […]

Unions rap safety campaign
Oct 30, 2008

A labour group is giving Alberta’s video campaign aimed at reducing injuries among young workers the thumbs down. The $850,000 campaign features six graphic videos of young workers getting hurt […]

Alberta young worker safety videos don’t address training, supervision: unions
Oct 29, 2008

EDMONTON – A labour group is giving Alberta’s gory video campaign aimed at reducing injuries among young workers the thumbs down. The $850,000 government campaign features six graphic videos of […]

New Safety Ads A Missed Opportunity
Oct 29, 2008

The Alberta government released a set of web-only safety ads today aimed at young workers. The ads are graphic and gory and attempt to highlight dangers common in youth workplaces. […]